Thursday 19 April 2012

Inspiration for 'Obsession' poster

When creating my poster for 'Obsession' I took inspiration from four existing media products, 'The Amityville Horror', 'Antichrist', 'Woman in Black' and 'Nightmare on Elm Street' posters. All the pieces use very dark colour schemes which reflect the tone of the films they are promoting. I liked the use of black and red text within the 'Antichrist' poster, and was something I wanted to emulate on my own poster. The use of red text on three of the  posters is representative of the horror genre as it has the connotations of blood, danger and evil. These associations being made in regards to 'Obsession' add to the overall eerie and scary tone I was aiming to portray through the poster. As so many of the posters I researched featured this colour for their text, I decided to use it on the 'Obsession' piece and follow the normal convention of a horror film poster.

The use of a silhouette or dark figure stemmed from seeing 'The Amityville Horror' and 'Nightmare on Elm Street' posters. I really liked how the killer was presented as an intimidating figure in both pieces, and it also tied in with our trailer and how we wanted to conceal the killers identity and make it remain a mystery. We had a similar scene within our full length trailer, so I recreated the scene to make it more suitable to to edit. Having the various pictures of the girls as the background to the poster was an idea which derived from 'The Woman in Black' poster. The pictures were a key aspect to our trailer, and one of the shots we received the most positive feedback for and I therefore thought it was suitable to use these images for my poster as it revealed some of the narrative and themes of the trailer.

On the majority of horror film posters the villain is almost always pictured in the middle of the page, I was thinking about subverting this convention of horror posters and portraying the victims on the 'Obsession' piece, however after some feedback from our target audience it was revealed they would be a lot more inclined to see a film where the villain was conveyed on the poster as this was the most scary and what attracted them most to the horror genre. In order to make my poster appear as professional as possible I added a cast list, production company names and logos and a website address for 'Obsession' as these we all features of the real media product, and I wanted to follow the normal conventions.

The end product was this;






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